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Re:Folly
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Cho Namho
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Toyo Ito & Associates, Architects
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GWANGJU FOLLY
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Assemble, BC Architects & Studies, BC Materials and Atelier LUMA
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Curation, Management, Media
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Urushi Shell
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Eco Hanok
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Air Folly
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Breathing Folly
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GWANGJU FOLLY
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People of Breathing Folly
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Eco Hanok
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People of Urushi Shell
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People of Air Folly
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People of the Promenade
Curation, Management, Media
Pai Hyungmin
Pai Hyungmin, Artistic Director of the 5th Gwangju Folly, is an architectural historian, critic, and curator. A professor at the University of Seoul, he holds a PhD in history, theory, and criticism from MIT. His publications include The Portfolio and the Diagram from MIT Press, Key Concepts of Korean Architecture, Sensuous Plan: The Architecture of Seung H-Sang, and Imminent Commons: Live From Seoul. He was twice the curator of the Korean Pavilion at the Venice Biennale and was awarded the Golden Lion in 2014 for Crow’s Eye View: Korean Peninsula. He was the director of the 2017 Seoul Biennale of Architecture and Urbanism and the chief curator of the 4th Gwangju Design Biennale. In 2021, he guest-curated Climate Museum: Life and Death of Our Home, at the Seoul Museum of Art, which received a Red Dot Design Award. Among this wide range of his curatorial projects, Re:Folly was the most difficult. At the same time, its collaborative process, the essence of curating, was the most satisfying. Together with the obvious fact that humans are not at the center of the world, Re:Folly confirmed how much people in their connection with the things and life forms of this world should be cherished.
Yoon Jungwon
Yoon Jungwon studied architecture at Seoul National University and Princeton University. She has been involved in the design of various architectural projects in the United States and the Netherlands, where she gained experience in a holistic approach to the various elements that make up architecture and in collaborating with experts from different disciplines. She is currently a professor at the School of Architecture at the University of Seoul, where she runs the TAD Lab and Office, which is dedicated to transdisciplinary architectural design to further connect education, research, and design practice. As the curator of architectural production for the 5th Gwangju Folly, with a particular focus on Eco Hanok and Urushi Shell, she coordinated the process of supply, production, and application of raw materials such as waste, natural, and traditional materials.
Kang Dongyoung
Kang Dongyoung is a Korean architect who leads the Gwangju-based architecture office RAUM. He is interested in meeting people and discovering the architectural spaces created with these encounters. Kang works mainly in the field of public architecture. He lectures at Chonnam National University and Suncheon National University and is a barrier-free examiner for the Gwangju Metropolitan City’s Seogu Architecture Commission and the Korea Disabled People’s Development Institute. He participated in the construction of the Gwangju River Reading Room project by Taie Selasi and David Adjaye in the 2nd Gwangju Folly. For the 5th Gwangju Folly, Kang worked as the curator in charge of site, design, and building management, selecting the sites for the installations, providing architects and administrators a roadmap for the realization of all the Re:Folly projects.
Lee Youngmi
Lee Youngmi is the principal of Collective City, an office that pursues imaginative urban spaces. For the 5th Gwangju Folly, Lee served as a local curator who studied and identified the sites that would enhance the connectivity of the new Re:Folly projects and the Gwangju Folly promenade. In doing so, Lee has worked to activate the connection between the follies near the Asian Culture Center and Purun-gil Park. With the goal of making the Gwangju Folly function as a public medium, she selected locations that would encourage the flow of the everyday.
Cha Jeongwook
Cha Jeongwook is a curator specializing in craft and design. He is the co-founder of the curatorial agency ANNEX, where he works on exhibition, publication, and branding. He organizes venues that connect creators and producers to build a circular structure of creative activities. His activities span organizing artworks and products to planning and management. As the curator of crafts and design of the 5th Gwangju Folly, Cha supported the research and production process to incorporate Korean materials craft, and design.
Lee Hyewon
Lee Hyewon teaches art history and curates exhibitions as part of her research and social practice. She began her interest in water issues in 2009 and expanded it to include land, air, and food, making environmental issues the focus of her research. Her major projects include Waterscapes: The Politics of Water (2014), Chronicles of a Prepper (2017), Urban Foodshed (2017) for the Seoul Biennale of Urbanism and Architecture, and public art campaign Climate Citizens 3.5 (2021). For Re:Folly, Lee was in charge of public programs as they involved the cross sections of food and architecture. Lee also contributed to the editing and translation of the Re:Folly books.
Kim Green
Kim Green is a curator specializing in arts and culture projects. She currently works at the curatorial agency ANNEX, where she manages exhibition, publication, and branding projects. Kim is interested in the relationships between objects, people, and events that occur in space and place and works in collaboration with creatives from various disciplines. For Re:Folly, she curated the graphic system, photo/video, website, and publication to develop an integrated branding system for Re:Folly.
Kim Sangho
Kim Sangho works as an editor and organizer to make architecture more accessible to the public. At the Junglim Foundation, he is in charge of its forum series and Architecture Newspaper. He was a reporter and editor of Space and the founding editor of Documentum. Attracted to the theme of Re:Folly, Kim joined the media team at the latter stages and supported its publications and website.
Serene Pac
Serene Pac is the director of Sijeom, a curatorial agency for international art projects. It experiments with different modes of presentation and embodiment of artistic ideas. In Sijeom’s partnership with the 5th Gwangju Folly, Pac worked with Sijeom’s Lee Yoon Joo, covering all aspects of a major cultural project—administration, coordination, curating, event management, and installation—providing essential human resources for blind areas that plague creative organizations. She provided support to connect the Folly Department, the curatorial team, the construction teams, and particularly the international architects responsible for Urushi Shell and Eco Hanok.
o-un
o-un is a communication group. Its role in the 5th Gwangju Folly is based on its relation with Pai Hyungmin, which began during the Seoul Museum of Art’s exhibition Collecting Architecture for All. Led by CEO Jung Jina and Managers Lee Kidong and Yoo Moonhee as well as many other members called “o-uni”, o-un was the last team to join Re:Folly. o-un explores methods for communication with the public. o-un has been resilient as a communication company in art and culture for over ten years. This has been possible because of colleagues who see communication, planning, and result as a shared process. Successfully communicating content that does not rely on entertainment is challenging, yet this is precisely what o-un does. In this difficult journey, Pai Hyungmin’s focus on process and people has been key in the evolution of o-un. A memorable moment was his lecture and exhibition tour of Re:Folly at the Seoul Hall of Urbanism & Architecture. Primarily composed of students, the auditorium was filled with our future colleagues. Their bright eyes and youthful seriousness made us think about what and to whom we should be communicating.
Kim Hyunsu
Kim Hyunsu put Re:Folly into a camera, conducting interviews with artists, curators, and collaborators and documenting both the process and product. Currently pursuing a degree in film at Yonsei University’s Graduate School of Communication, Kim is a video artist and director whose practice focuses on experimental documentaries. She explores interdisciplinary practices and transforms personal memories into narrative films. Her works include Bone and Memory and Loss.
Jang Sooin
Photographer Jang Sooin works primarily in the fields of crafts, design, and fashion, engaging in a wide range of projects from documentaries to commercial photography. She documented all four aspects of Re:Folly: Resource, Process, People, and Place, that defined the four architectural projects and the two accompanying books. Her photography played a crucial role in shaping the visual character of Re:Folly, capturing the interaction between people, things, and places.
“1-2-3-4-5” Son Ah-Yong
Son Ah-Yong leads 1-2-3-4-5 as a visual artist, art director, and graphic designer. Embracing and enjoying interdisciplinary creativity, Son is involved in a diverse array of graphic design work. She developed the website gwangjufolly5.org for Re:Folly, the first dedicated website for Gwangju Folly. A journal format emphasizing process and narrative as well as a classification was adopted to highlight its many participants and complex process.
Yesung ENG
Yesung ENG is a graphic design and art direction studio that works with a diverse pool of clients including artists, cultural institutions, and private companies. Their work includes books, exhibitions, spaces, and brand identity. Every year, Yesung develops independent projects with artists, choreographers, photographers, furniture and space designers, etc. In Re:Folly, Yesung executed Re:Folly EIP and developed its application for a variety of situations and programs.
Gwangju Biennale Foundation Gwangju Folly Department
Gwangju Folly began as part of the 4th Gwangju Design Biennale in 2011 and has since had five editions. Commissioned by Gwangju Metropolitan City, Gwangju Folly is managed and operated by the Gwangju Biennale Foundation. Gwangju Folly Department administered the dynamic journey of Re:Folly, from the spring of 2022 to its official opening in the fall of 2024. In the early stages of the project, Rim Keunchong served as the head of the Folly Department, leading the project. In December 2022, Yang Sun Ok was appointed as the new head. The Folly Department, at different times, consisted of Jeon Jaewon, Lee Riwon, Jang Han Byul, Yang Hana, Kim Ha Young, Cheon Sara, and Lee O Soung, each carrying out their roles with dedication and responsibility. They actively promoted and managed the four Re:Folly projects, the Gwangju Folly Promenade, and public programs. Gwangju Folly goes beyond the construction of buildings and installations; it is a process of envisioning the city’s future. With the support of national funds, Re:Folly projects in particular required tangible and intangible resources that could be linked to the existing Gwangju Follies. The theme of Re:Folly, set by Artistic Director Pai Hyungmin involved local exploration, field-based work, new material development, diverse collaborative relationships, and new construction methods. Throughout this process, there were numerous challenges that were difficult to support through the public administration system. The Folly Department effectively advanced the projects by leveraging administrative expertise, open communication, and efficient contract management. The experiences of the 5th Gwangju Folly will remain a valuable asset for Gwangju and the broader community.